Tuesday, March 4, 2014

2014-06 - The Tipping Point, by Malcolm Gladwell

06 - The Tipping Point, by Malcolm Gladwell
WHY I PICKED IT: I wanted to catch up on Gladwell's older works.
ELAPSED TIME: 1 week
RATING: Meh

This is Gladwell's first book, and articulates how an idea or trend goes from being a niche idea into being a broad phenomenon.  This can be a crime wave or the resurgent popularity of hush puppy shoes.  The concept that there are people who connect to others, and their behaviour drives copycats is interesting.

Gladwell has since enhanced his style of making an point about social behaviour and augmenting it with good stories.  This is clearly an early work, and simply not that great (although I can see why it was popular almost 15 years ago).

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